LOYOLA® is a 100% queer-owned and Auckland-based small business that aims to inspire our customers to embrace their truth, own their pride, and relentlessly love themselves.

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Who we are is more than just a brand

Our Eco-Friendly Bag

Drawing inspiration from the rainbow flag, each bag of ours bears a hint of a rainbow on them. We aim to use our products as instruments for conveying the message of love, affirmation, and celebration. We want our customers to use our merchandise in delivering a strong statement of pride.

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A small business with big dreams


Speak your truth even if your voice shakes

Bold, queer representations and symbolisms narrate our community’s pride, advocacies, struggles, victories, and visions. To identify as a queer or gender diverse person in this day and age goes beyond owning your truth, space, and authority over your body and sexuality. To be out and proud means standing up not just for yourself, but for those who are still in a place where it’s not yet safe for them to come out. 

Somehow, at some point, we have to find courage so we can move closer to our truth. As committed as we are on personal growth, we promise to encourage you, so you, too, can encourage many others you meet every day.

Wear with pride

Take a photo of your LOYOLA® items and share it on Facebook or Instagram for a chance to win cool prizes.

Facebook and Instagram: @loyola.co.nz  #loyolaconz #queermerch


Problems? Compliments? contact@loyola.co.nz